I’ll then look at assets we’ve produced for them previously, look over brand guidelines and research into potential concepts. This could be anything from imagery assets to measurements or a talk through to understand the history of the project and where it’s going. When I get a new brief, I call on the account manager for any materials or resources I may need. How do you approach a new brief when you get it? The entire project was a huge learning opportunity for me and looking back I’ve gained a lot of insight into the creative industry from that project. It wasn’t an easy project at the start as I was also learning a lot about how Fluro works as a studio and the process of these sorts of projects internally. Hoop Heroes, even though it’s the project I’m most proud of, it’s also the one I struggled with the most. Tell me about a tricky work-related challenge and how you approached it It’s been on quite the journey, and I’ve become a better designer because of it. It’s been great seeing the assets come to life and the fun projects we have coming up for them as well. Working with the client closely and having autonomy over the creativity was very exciting for me. I’m very proud of Hoop Heroes, this rebrand was one of the first projects where I was given the reigns, so it has a special place in my heart. (Image credit: Fluro) Which project are you proudest of and why? Other drawbacks are that feedback can be a double-edged sword – when freelance you’re the lead designer, junior designer, artworker and everything else so you get less feedback throughout a project, whereas working in a studio is more collaborative and feedback can come from multiple directions.
The set hours and reduced flexibility are cons in comparison to freelance, but then again, I’m no longer working on weekends! Although sometimes the workflow can be unpredictable. Then there's being more social and being part of a creative community, as well as of course having a pool table and drinks on a Friday. Also, understanding a wider range of the industry such as motion and web development as well as seeing the importance of jobs such as a copywriter and account managers. In terms of pros at being at an agency, I'd say they are being part of a bigger picture and having more space to grow and develop learning from experienced designers all around you. Working at Fluro also gives me the space to ask my colleagues for their opinion and to bounce off each other creatively. Being a one-woman band means you have all the face-to-face client conversations, whereas working in an agency means you are the designer, and the account managers spend their time liaising with clients giving you more room to really focus. As a freelance, you’re on your own schedule, working when and how best suits you. It’s a completely different experience to freelance. How do you find working at Fluro as opposed to being freelance? I'll typically be ready to go at around 5:45pm having sent jobs off and looked over my next day's work to get organised. The afternoon will follow the same process as the morning with jobs and reviews coming up at 4pm. I usually take my lunch break around 12:30pm, trying to make sure I get out for some fresh air or play a round of pool before sitting down for some food. The type of projects I work on varies from day-to-day, one day I could be working on social posts, flyers, or e-books and the next I could be on a website reskin or internal work for Fluro. Then I get on with my work for the day with review slots at 12pm and 4pm, where I can send work in progress to a senior or lead creative to look over. Account managers also have the opportunity to let us know about any urgent jobs or changes.
#JUNIOR MULTIMEDIA DESIGNER FREE#
This is our time to tell everyone about the work we have on, any time we have free or if we can’t be disturbed due to a deadline coming up. The core creative team starts the day at 9am with some account managers in a 'stand up'. Tell me about a typical day as a junior designerĪt Fluro I get in at 8:45am, go through the day's schedule and get ready for my day.
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